I've been buying this olive oil for years from Market Hall. The price has gone up recently, and I don't like that at all, but I love the oil and will continue to buy it, especially if it goes on sale. Terrific flavor. I drizzle it on steamed greens along with a little grasped butter, and on toast with black pepper. I wasn't really an olive oil person, per se, until I met this oil. Now I understand!